What:
(Virtual Showroom) Xylem, a global leader in water technology, announces a strategic update to its operating model in Southern Africa. Effective June 1, 2026, AQS Liquid Transfer PTY Ltd, part of AxFlow Holding, has been appointed as master distributor for Xylem’s Applied Water (Lowara-branded) products across key markets in the region.
Where:
Southern Africa, including: Angola, Botswana, Democratic Republic of Congo, Eswatini, Lesotho, Malawi, Mozambique, Namibia, Republic of South Africa, Zambia, and Zimbabwe.
Who:
- Xylem Applied Water
- AQS Liquid Transfer PTY Ltd (AxFlow Holding), Pretoria, South Africa
- Regional customers and partners across Southern Africa
When:
Effective June 1, 2026
Details:
The appointment of AQS Liquid Transfer reflects Xylem’s commitment to enhancing service quality, responsiveness, and market alignment. With strong local expertise and an established footprint,
AQS will provide:
- Reliable commercial and customer support
- Efficient order management
- High-quality technical service
This new distribution structure ensures continuity and seamless customer experience across the region.
Quote:
“Through this transition, Xylem reinforces its commitment to meeting evolving market needs while maintaining the high level of support our customers expect,” said Ahmed Yassin, Sales Director Applied Water at Xylem Africa. “AxFlow Holding brings deep expertise and a strong customer focus, making them an excellent partner for our Applied Water business.”
Leon Fourie, Managing Director at AQS Liquid Transfer, added:
“We’re proud to be appointed as Xylem’s Applied Water distributor for the SADC region. Lowara is a brand proven in the field, and our focus is to support it with strong distribution discipline, demand-driven stock, and long-term commitment through our regional partner network.”
Additional information:
- This change applies only to the Applied Water segment (Lowara-branded products)
- Other Xylem business segments (Transport, Treatment within Water Infrastructure and Water Solutions Services) remain unchanged
- Customers should direct Applied Water-related inquiries to AQS Liquid Transfer in their respective markets