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target market
Polity.org.za is read by decision-makers in the private and public sector as well as practitioners in the legal community.
Polity.org.za – generates an average of over 33 106 page impressions every week.
While the bulk of Polity.org.za visitors are based in South Africa, a significant number of users are drawn from various parts of the world. This reflects Polity.org.za’s growing status as an internationally-regarded window to developments in the Southern African region.
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main business sector
Advertising on Polity.org.za will build your company's brand and expose your company to a growing global audience. We offer accountability which includes a guaranteed minimum number of ad-views to be monitored by logging into the Creamer Media's Ad Centre.
| Business sector | % |
| Development sector | 18,2 |
| Academic | 17,7 |
| Financial Services | 15,4 |
| Polity research | 14,1 |
| Legal Services | 14,1 |
| Service and technology | 13,1 |
| Economic policy | 9,8 |
| Business research | 9,4 |
| Empowerment | 8,6 |
| Media | 7,6 |
| Advocacy | 6,9 |
| Employment equity | 5,8 |
| Health research | 4,8 |
| Trade policy | 3,9 |
education level of reader
88% of readers have tertiary education qualifications. 83% of readers have shown an interest in further study opportunities.
| % | |
| Postgraduate degree or diploma | 51,7 |
| Graduatedegree or diploma | 38,4 |
| Secondary education | 9,5 |
job titles of the reader
In response to a survey of Polity.org.za's readership, 29,2% replied that they are consultants or researchers; 17,3% are directors, owners or partners and 10,9% are technical directors or owners.
| % | |
| Consultant, Researcher | 19,2 |
| Director, Owner, Partner | 17,3 |
| Technical Director, Owner | 10,3 |
| Legal Professional | 8,3 |
| General Manager | 6,4 |
| Student | 4,3 |
| Financial Manager, Director | 3,9 |
Target Market
