engineering news

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www.engineeringnews.co.za quick links
 
 
 

South Africa's Leading Real Economy News Website

 

Engineering News Online provides real time news reportage through originated written, video and audio material on projects, products, policies, personalities and technoeconomic progress, covering a wide range of industries – from agroprocessing to information technology.

 

A mobile version Engineering News Online is available at m.engineeringnews.co.za and an Engineering News application is available in the iTunes store for the users of the iPhone.

 

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target market

Advertising on Engineering News Online is an effective way to build and consolidate a company’s profile among clients and prospective clients.

 

Advertisers can choose from a number of advertising packages through which their branding, products and services can be exposed to the Engineering News Online readership.

 

Companies can choose to advertise on the website, mobile platforms or on a daily email newsletter, sent to over 60 000 daily recipients.

 

Advertisers are guaranteed a minimum number of ad-views during the course of their selected campaign and the statistics can be monitored, in real time, through the Creamer Media's Ad Centre.
 

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Engineering News Online is monitored by Effective Measure, contracted by the Digital Marketing & Media Association (DMMA).

 

Some of the key online statistics:

  • Weekly page impressions: 139 413
  • Weekly unique visitors: 54 577

 

Each weekday, over 60 000 emails are sent out to Engineering News Online readers who use the service as a key source of daily news on industrial developments.


86% of the daily email newsletter subscriber that read the article headline or blurb click through to Engineering News Online to read the full article.

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Industrial management as well as key decision makers in the public, private and financial sectors.

 

84 % of readers are over the age of 36 years, while 24% are technical directors or managers and 45% have a postgraduate degree or diploma level of education.

 

84% of our reader agree that advertising is a key means of building brand awareness.

 

The Top Ten countries of access are: South Africa, United States, United Kingdom, India, Germany, Australia, Canada, France, Netherlands and China.
 

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